London 2012 Olympics


Provide a mass movement choreography team to help create the '100' photo stunt

Team Allocated:

Choreographer: Vikki BurnsAst Choreographers: Matt Barksby Ewan Gillies Kate Alexander & Miriam Pierre

LOGOG joined forces with The Military Of Defence to generate an iconic image celebrating 100 days until the opening of the 2012 Olympic Games. Choreographer Vikki Burns worked alongside Sergeant Major Mott to produce the image. Sergeant Major Mott’s regular ceremonial responsibility’s include important state occasions such as Trooping the Colour. Preparation started two weeks in advance of the shoot and involved the co-ordination and configuration of 267 Cold Stream and Welsh Guards into the shape of 100. The campaign was a massive success and went live on Wednesday 18th April 2012 and featured in media world wide.